As the lines between lifestyle and business become blurred for many personal brands, I often look for ways to optimize time and efforts while having fun. Now that Facebook is offering Facebook Live, it’s the perfect platform to showcase your life and essentially, your personal brand. In all my years consulting on expert social media […]
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Showcase your life with Facebook Live
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7 Social Media Don’ts 👎🏻👌🏾👊🏼👏🏾
A few weeks back I did a talk at Soho House New York for a session on maximizing your online presence through digital storytelling. Here, I talk to House Seven Editor on what not to do with your brand — personal or corporate — on the web: Never lose sight of the fact that social media is meant to […]
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Do you know the difference between social media management & social media marketing?
In the rounds of business, chatting to entrepreneurs and business owners, we often hear the following: I know I need social media but I am not sure what I am doing… I don’t have enough time for social media! How come my following isn’t growing? To execute an effective social media strategy, you need to […]
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Join me at PodAbility in New York City
Have you thought about starting a podcast for your business? The painful truth is most podcasts just aren’t very good. There are some very basic reasons why these shows never make money for their businesses. ● Poor sound quality ● Technical issues ● Lack of structure and format ● Inability to tell a story well […]
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Community Manager Position Available Shopping Vertical (Freelance NYC Based)
Social Diva Media, Boutique Social Media & Digital Marketing Agency is looking for a Freelance Social Media Community Manager to help with a Fashion/Shopping account. The Community Manager role calls for a passionate social media evangelist who is… • able to generate all content for a particular channel and can creatively and proactively anticipate and […]
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Social Media Assistant (Freelance NYC Based)
Social Diva Media, Boutique Social Media & Digital Marketing Agency working with Health and Wellness, Fashion, Publishing, Celebrity and Social Conscious clients is looking for a Freelance Social Media Assistant. Responsibilities: This position is responsible for content creation and community management for two of our clients, you’ll also utilize best practices overview to expand our […]
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The Good and the Bad of Facebook for Business
Learn what the growth and decline of Facebook as a free advertisement platform means for your business. “Think about what people are doing on Facebook today. They’re keeping up with their friends and family, but they’re also building an image and identity for themselves, which in a sense is their brand. They’re connecting with the […]
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AboutMe (Feature) Why one founder believes in harnessing the Power of Social Media
Peg Samuel lives and breathes social media. When Peg’s not teaching a media relations class at NYU, she’s running the company she founded, Social Diva, which helps businesses harness the power of social media. Peg’s also written the book, Facebook Marketing Like I’m 5, to help businesses take advantage of all Facebook has to offer, […]
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5 Facebook Marketing Myths
Avoiding mistakes on Facebook. Myth #1: More posts equals more likes Although consistent posting is important (all social algorithms reward volume), what matters more is the success of your effort to provide actual value – not just volume – to your followers and fans. Be thoughtful. Be careful. As a brand or branded individual, success […]
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Facebook Marketing Like I’m 5
It’s official: I wrote another book! And just like that, Facebook Marketing Like I’m 5 is available today on Amazon for the special price of $1.99 Make no mistake; this is no ‘Facebook for dummies.’ We wrote ‘Facebook Marketing Like I’m 5” to serve as the ultimate social media training system for businesses and entrepreneurs […]
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